It's Okay To Let Go
My company, The Freelance CFO, has been around in various iterations for about 10 years now, but I really went all in full time at the beginning of the pandemic in March of 2020 after being let go unexpectedly from my day job. Because I had a solid financial foundation in my business, I was able to survive and thrive.
Cliches aside, I want to change the world. I want to change the way our workforce is treated and in order to do that, I needed to create my own workforce.
If you are still working a corporate job and that’s benefiting you, great! If you decide to job hop or leave corporate altogether, remember that it’s a transactional relationship. Don’t feel guilty for your coworkers or your boss. When it’s time to go, it’s okay to let go.
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DISCLAIMER: I am not a financial advisor and this is not financial advice. My podcast is for educational purposes and is my personal opinion only. To make the best financial decision for your situation, please do your own research and if needed, seek the advice of a fee-based, fiduciary.
Music credit: Neon Fairies by Wolves
A Podcast Launch Bestie production
Transcript
So I've had my business in some capacity for 10 years now, the
Katelyn Magnuson:freelance CFO has had different names, different faces, different iterations.
Katelyn Magnuson:And I went full-time.
Katelyn Magnuson:With it being my sole source of income in March of 2020 during the
Katelyn Magnuson:pandemic, because the day job that I had taken on for a break and to help
Katelyn Magnuson:make qualifying for house easier, let me go really unexpectedly.
Katelyn Magnuson:And I was overwhelmed, nervous, shocked, and panicked.
Katelyn Magnuson:And that was about.
Katelyn Magnuson:Probably the first 48 hours I think was really a rollercoaster of emotions.
Katelyn Magnuson:especially having not seen it coming, I was let go with two days notice,
Katelyn Magnuson:because the company that I worked with worked with a lot of restaurants and
Katelyn Magnuson:construction industry of businesses, which meant that when everything
Katelyn Magnuson:closed down, their cash flow dried up and they were in survival mode.
Katelyn Magnuson:Now my business had been running all along and in the background would be
Katelyn Magnuson:running it working, you know, an extra four to eight hours every day on top
Katelyn Magnuson:of my day job, to make sure that I kept going, kept the clients taken care of.
Katelyn Magnuson:And it was really building this company that I was so passionate about.
Katelyn Magnuson:And when I ended up making the jump to full time, I had the
Katelyn Magnuson:repeating discussion with my.
Katelyn Magnuson:Sweet husband, who was really stressed out by the thought of me
Katelyn Magnuson:going full-time in my business.
Katelyn Magnuson:And we've had this conversation in the past and you know, the
Katelyn Magnuson:decision of, do I look for another job or do I decide that this is it?
Katelyn Magnuson:And this is going to be what I do.
Katelyn Magnuson:And I was done.
Katelyn Magnuson:I had compromised three years earlier and taking this job on
Katelyn Magnuson:for a few different reasons.
Katelyn Magnuson:It let me.
Katelyn Magnuson:fung shui what I had going on, um, in my business, you
Katelyn Magnuson:know, restructure some things.
Katelyn Magnuson:And that felt really good to me.
Katelyn Magnuson:That felt really expansive.
Katelyn Magnuson:It gave me a little bit of a break and this time, this
Katelyn Magnuson:was the final straw for me.
Katelyn Magnuson:So despite it being terrifying, cause I am the primary earner and
Katelyn Magnuson:now the sole earner in our household.
Katelyn Magnuson:And we just bought a new house, with a much larger mortgage in a different
Katelyn Magnuson:state, six months earlier removed.
Katelyn Magnuson:My husband is actually still living and working in Oregon where we moved from.
Katelyn Magnuson:And I was living by myself in this house in a new state
Katelyn Magnuson:with no job during a pandemic.
Katelyn Magnuson:And had I not had all of my financial shit together in my business, had I not
Katelyn Magnuson:been treating it like a business and paying attention to it and reviewing
Katelyn Magnuson:profit margins and all those things.
Katelyn Magnuson:that so many of us are guilty of not doing or not understanding
Katelyn Magnuson:how to do it properly, right?
Katelyn Magnuson:Because we're not taught this in high school or college.
Katelyn Magnuson:If you went to college and you know how this works in the real world.
Katelyn Magnuson:So I had set up a business that was profitable.
Katelyn Magnuson:That was less than full time in order to make a full-time salary.
Katelyn Magnuson:And I actually made up my salary and then some in a little under six months
Katelyn Magnuson:from the time that I was let go.
Katelyn Magnuson:So I was let go in March of 2020, and in September, I was
Katelyn Magnuson:consistently supporting our family.
Katelyn Magnuson:I was lucky enough that I had a severance.
Katelyn Magnuson:You know, my husband ended up leaving his job in the middle
Katelyn Magnuson:of all of that, and we've done.
Katelyn Magnuson:We've made it.
Katelyn Magnuson:And on top of that, we have grown 300% in 2021, over 2020 hired employees,
Katelyn Magnuson:which I never thought I would do.
Katelyn Magnuson:And I attribute all of that to having.
Katelyn Magnuson:My financial house in order now, does that mean that I paused on a lot of my
Katelyn Magnuson:investments and a lot of my retirement.
Katelyn Magnuson:Absolutely.
Katelyn Magnuson:That slowed way down during that time, because I knew that I needed
Katelyn Magnuson:to prioritize paying mortgage, paying the bills, you know, keeping.
Katelyn Magnuson:Income coming in, keeping food on the table.
Katelyn Magnuson:And now over the last six months, we've actually been able to put a more
Katelyn Magnuson:robust retirement plan in place and start playing a little bit of catch up.
Katelyn Magnuson:But because I had a severance that I was able to get, I had clients
Katelyn Magnuson:that I already had in place.
Katelyn Magnuson:I had a profitable business that was already running and throughout
Katelyn Magnuson:all of that, I had clients that knew that I had a day job.
Katelyn Magnuson:And then they knew when I made the jump to being full-time and having
Katelyn Magnuson:this be my only source of income.
Katelyn Magnuson:And I think sharing a lot of this journey with them has been really helpful because
Katelyn Magnuson:I've had their support and not only have I been completely referral-based,
Katelyn Magnuson:my whole business is based on referral, which is amazing because, you know,
Katelyn Magnuson:we have clients that we've worked with for years now, they refer their
Katelyn Magnuson:friends, their colleagues , anyone that they can to come work with us because.
Katelyn Magnuson:It's not just a know like trust factor.
Katelyn Magnuson:We're not looking at clients, from this purely salesy tactic, we're looking
Katelyn Magnuson:for clients that want to work with us.
Katelyn Magnuson:For the next 10 years that we want to work with, that we get really excited for.
Katelyn Magnuson:And a big part of having taken that day job on before for me was so that we could
Katelyn Magnuson:restructure our offerings, our pricing, and who we worked with to do exactly that.
Katelyn Magnuson:And so it really primed not only myself, but the business to be able to take off as
Katelyn Magnuson:soon as I had the creative capacity, which being, let go from my job provided me.
Katelyn Magnuson:I now had so much mental bandwidth and clarity, and I had the
Katelyn Magnuson:financial system set up the taxes, uh, payroll, quarterly estimates.
Katelyn Magnuson:You know, I had all of these things running.
Katelyn Magnuson:I had profitable services and I was able to do that and scale it up, but also then
Katelyn Magnuson:have the bandwidth to be reaching out to be doing education, to be, you know,
Katelyn Magnuson:working on our social media presence.
Katelyn Magnuson:And I'm not here to tell you that you need to post on social media 35 times a day.
Katelyn Magnuson:I am a firm believer in taking care of yourself, taking care of
Katelyn Magnuson:your current clients, and then working on your sales pipeline.
Katelyn Magnuson:Because if you have clients that are aligned, that you really love
Katelyn Magnuson:working with, keeping them is one of the easiest things that you
Katelyn Magnuson:will ever do for your business.
Katelyn Magnuson:And then bringing new clients in is gravy.
Katelyn Magnuson:Right.
Katelyn Magnuson:If we have a profitable business and our numbers support what we're doing, then
Katelyn Magnuson:there's no reason that you need to be scrambling for new clients all the time.
Katelyn Magnuson:You know, it's not the shiny object syndrome.
Katelyn Magnuson:You need to be able to focus on what brings the income in and what keeps the
Katelyn Magnuson:lights on for lack of a better term.
Katelyn Magnuson:So how do we push through the fear and the anxiety and the overwhelm when
Katelyn Magnuson:we're making a decision to go full-time.
Katelyn Magnuson:Or the decision may be, is made for us, or we feel a little bit nudged along, and I
Katelyn Magnuson:want you to understand that not everyone is meant to run their own business.
Katelyn Magnuson:Not everyone will thrive in that situation.
Katelyn Magnuson:And you need to get really honest with yourself I think owning a business
Katelyn Magnuson:has that plus therapy have been two of the most brutally honest mirrors on
Katelyn Magnuson:myself that I have ever had in my life.
Katelyn Magnuson:Where are we doing things that work for us?
Katelyn Magnuson:Are we actually happy with the thought of our personal livelihoods.
Katelyn Magnuson:If you ever think about hiring employees, our employees livelihoods,
Katelyn Magnuson:you know, there's, there's this pressure that comes whether you're
Katelyn Magnuson:an employee working for someone else.
Katelyn Magnuson:And there's, there's no shame in that.
Katelyn Magnuson:First of all, if it works for you, by all means, I have been in and out
Katelyn Magnuson:of corporate for the last 12 years.
Katelyn Magnuson:And it was great for what I needed for my skillset, but it was not for me.
Katelyn Magnuson:Long-term and I kept dipping my toe back in and like, oh, maybe
Katelyn Magnuson:this time, maybe this time.
Katelyn Magnuson:And the last job that I was at was the perfect.
Katelyn Magnuson:If I could have designed a corporate job that met every single
Katelyn Magnuson:requirement, I asked them it was it.
Katelyn Magnuson:And by the second year I was still feeling absolutely stifled and.
Katelyn Magnuson:I wanted to change the world.
Katelyn Magnuson:And I know that that is so cliche, but I want to change the way in which our
Katelyn Magnuson:workforce is treated and in order to do that, I needed to create my own workforce.
Katelyn Magnuson:So how do I make the jump and how do I start creating these positions?
Katelyn Magnuson:Well, again, it comes back to understanding my profit.
Katelyn Magnuson:Knowing my numbers, knowing what my business expenses are and knowing
Katelyn Magnuson:what I have available to spend.
Katelyn Magnuson:And so I baby stepped it for quite a while.
Katelyn Magnuson:hired my first VA, I think in 20 15, 6 years ago, maybe longer, I think 2015.
Katelyn Magnuson:And it was the best thing I ever did.
Katelyn Magnuson:I don't work with that person now.
Katelyn Magnuson:I have a few pretty long-term team members, but learning how to.
Katelyn Magnuson:I think it was failing quickly.
Katelyn Magnuson:I've heard someone describe it as, and I've not had, you know, none of
Katelyn Magnuson:them were big failures, but failing in the regard to how quickly you
Katelyn Magnuson:make a decision that is aligned.
Katelyn Magnuson:So I brought someone on, they were absolutely knowledgeable,
Katelyn Magnuson:but they ended up not being the right fit for my personality.
Katelyn Magnuson:You know, we weren't the right fit and understanding that
Katelyn Magnuson:that's not a reflection on you.
Katelyn Magnuson:But that instead, it's an opportunity for you to find someone that
Katelyn Magnuson:is more aligned or that works better with your personality.
Katelyn Magnuson:There are millions of people in the world that are qualified,
Katelyn Magnuson:you know, for things that you may need help within your business.
Katelyn Magnuson:That doesn't mean that they're all going to have the personality that
Katelyn Magnuson:you need to work well together.
Katelyn Magnuson:So bring them on, do a test project, listen to your
Katelyn Magnuson:intuition, listen to your gut.
Katelyn Magnuson:I'm a really firm believer in that, and it will be easier to listen.
Katelyn Magnuson:The more experience that you have with doing that.
Katelyn Magnuson:So as we're working through this process and you are failing quickly,
Katelyn Magnuson:you're learning so much, you're doing the same thing with your clients now.
Katelyn Magnuson:I want you always providing, you know, the top tier service that
Katelyn Magnuson:you can for the service offering that you're providing, right?
Katelyn Magnuson:We're not here to do half-assed shitty things, but when something is not
Katelyn Magnuson:aligned, when it's time to raise pricing, when it's time to change your service
Katelyn Magnuson:offerings, and this is something that I have struggled with over the years.
Katelyn Magnuson:And I think a lot of us struggle with letting clients go.
Katelyn Magnuson:When the client relationship is no longer working now, it doesn't have to be.
Katelyn Magnuson:Broken to not be working your client, doesn't have to be an asshole many times.
Katelyn Magnuson:They won't be, maybe you've raised your prices and you haven't
Katelyn Magnuson:increased your prices for them.
Katelyn Magnuson:So you're feeling resentful.
Katelyn Magnuson:Maybe this client asks for more than you're willing to give.
Katelyn Magnuson:And when you first started, you didn't have firmer boundaries.
Katelyn Magnuson:And so they're used to getting, you know, a same day response for you
Katelyn Magnuson:or a same hour response, and you can reinforce and reinstate your boundary.
Katelyn Magnuson:And if those boundaries are not honored or you know if, you get
Katelyn Magnuson:a message from them and your stomach drops or you feel anxious.
Katelyn Magnuson:It's pastime to let them go.
Katelyn Magnuson:And not just for yourself, but you are now doing them a disservice.
Katelyn Magnuson:So with all of this, as you are building your business, and as you are making
Katelyn Magnuson:the decision to jump to full time, to increase a side hustle, having
Katelyn Magnuson:all of your numbers, Laid out so that you understand are you profitable.
Katelyn Magnuson:And if you have a corporate job, use the shit out of that
Katelyn Magnuson:corporate job to test the waters.
Katelyn Magnuson:You know, we're here business in the evenings, working on the weekends, working
Katelyn Magnuson:on your lunch break before you go to work.
Katelyn Magnuson:I don't care, but fail quickly during that time, because you have
Katelyn Magnuson:a fallback, you have potentially the financial ability to hire help.
Katelyn Magnuson:To not put all the pressure on your budding business, right.
Katelyn Magnuson:It doesn't have to support you right this second.
Katelyn Magnuson:If you can keep a corporate gig, even if you need to go part-time at your
Katelyn Magnuson:corporate gig, do it look for another one.
Katelyn Magnuson:Like now is the time to be switching jobs.
Katelyn Magnuson:If you need something that's more flexible.
Katelyn Magnuson:To be able to grow your business and or to be able to increase your overall earnings.
Katelyn Magnuson:Like there's no reason that you can't job hop.
Katelyn Magnuson:I job hopped from 24,000 a year to just shy of six figures in six years.
Katelyn Magnuson:Yes, my skillset improved dramatically, but it's been shown that changing
Katelyn Magnuson:employers, every, I think year to two years can increase your earnings
Katelyn Magnuson:substantially over being promoted or changing roles, even within that company.
Katelyn Magnuson:The most value that you will ever have to a company is in that hiring process
Katelyn Magnuson:when you're an asset that they want.
Katelyn Magnuson:Now, the one thing that I want to remind you of is if, and when it is time to make
Katelyn Magnuson:the jump and you are feeling anxious and nervous, and yes, you've ran the numbers
Katelyn Magnuson:and yes, it checks out and yes, you have money in savings and, you know, it's time.
Katelyn Magnuson:And you're maybe dabbling on the edge of burnout.
Katelyn Magnuson:I would love for you to be out before.
Katelyn Magnuson:That's the case.
Katelyn Magnuson:You need to understand if you start to feel even an ounce of guilt or loyalty
Katelyn Magnuson:to the company that you're at with very, very few exceptions, remember
Katelyn Magnuson:that you are at that company for as long as it has beneficial to that employer
Katelyn Magnuson:or that company for you to be there.
Katelyn Magnuson:And you need to treat that opportunity, the exact same way.
Katelyn Magnuson:They are valuable to you until such time as it is not benefiting you.
Katelyn Magnuson:And that is okay.
Katelyn Magnuson:This is a transactional relationship.
Katelyn Magnuson:You are not responsible for your coworker's workload.
Katelyn Magnuson:You are not responsible for your boss and you are not responsible for your clients.
Katelyn Magnuson:You are able to leave because it is purely a contracted engagement and relationship.
Katelyn Magnuson:And when it is time to go, it is okay to let go and to jump into whatever
Katelyn Magnuson:it is, whether that's your business, whether that's taking a full ass
Katelyn Magnuson:break, you don't owe them a three month window where you, you know, work
Katelyn Magnuson:part time and you answer questions.
Katelyn Magnuson:Boundaries become really important here.
Katelyn Magnuson:And I want you to remember.
Katelyn Magnuson:That they would not hesitate to let you go.
Katelyn Magnuson:If your role, your pay, their finances, any of those no